Non-industrial Market Consumes Around 9 Billion Motors
IMS Research, a leading market research provider, has calculated that global motor demand in the non-industrial market comprised over 8.7 billion units in 2009; demand is then forecast to grow to nearly 11.5 billion units by 2013.
The non-industrial market is dominated (85% of the entire market) by DC brush, DC brushless and DC stepper motor types. This market segment represents demand for goods that are linked to direct consumer consumption.
DC brush motors were estimated to account for around 45% of total motor demand; this is not surprising as these are the lowest cost motor type offering predictable performance and being well suited for numerous applications. Highest growth is predicted for DC brushless motor types, which are more expensive but better performance motor types, driving replacement of other motor types.
Continued price erosion in this sector helps them appear more attractive from a price-performance perspective. In spite of DC brush motors’ problems with long-term operation and limited speed control capability, this market is forecast to continue to grow just above the market average for the period 2007 to 2013, reflecting that this motor is “good enough” for many applications.
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